Wednesday, October 9, 2019

News from Zendesk and CX strategies

 
Customer Experience Digest
A roundup of customer experience news and features from TechTarget |October 09,2019
TechTarget
FEATURED STORY  

Upselling customers adds ROI gold to contact center channels

 
By Christine Parizo  

AI, analytics and customer service technologies can predict behavior and secure brand loyalty, but generating impulse buys adds a new ROI wrinkle to the evolving contact center.

(SearchCustomerExperience.com)

 

 
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NEWS
 

Zendesk Sell apps marketplace extends Sunshine CRM platform

Zendesk's Sunshine CRM gets an apps marketplace built on its Sell sales force automation platform, adapted from the 2018 acquisition of FutureSimple's Base.
(SearchCustomerExperience.com)

 
Zendesk breach in 2016 affected 10,000 customers

Zendesk disclosed a previously undetected security incident from 2016 in which data for 10,000 customer accounts was accessed, but the disclosure is missing some key details.
(SearchSecurity.com)

EXPERT ADVICE
 
How experience-based differentiation can be a CX fast track

CX is a top priority within organizations, but successful adoption can take time. A framework called experience-based differentiation can help businesses speed up the process.
(SearchCustomerExperience.com)

 
Martech strategy, Agile marketing are trends to follow

As the marketing model changes, businesses can adopt thousands of different marketing technologies to better reach customers and improve customer experience.
(SearchCustomerExperience.com)

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