Add mystery shopping to your CX strategy

Salesforce CRM Digest A roundup of business applications content from TechTarget's network | Dec. 12, 2018 FEATURED STORY Mystery shopping software key to CX management By Sarah Amsler, Site Editor Businesses use mystery shopping platforms, comment cards, brand reputation management and more to identify customer pain points and improve customer experience. (SearchCRM.com) Advertisement NEWS   Nokia adds AI to Salesforce Service Cloud integration By adding AI to its Salesforce Service Cloud integration, Nokia is trying to bring a proactive approach to customer service, while adding AI to its workflow. (SearchSalesforce.com)   Tips for using mystery shopping data to improve CX Mystery shopping data is only as good as the overall strategy for collecting it and setting up realistic customer experiences. Here are eight tips for investing your resources wisely. (SearchCRM.com) EXPERT ADVICE   5 tips for picking a call center customer experience platform Change comes to customer contact centers as cloud systems and the customer experience movement force IT leaders to rethink software stacks. (SearchCRM.com)   Guidelines for navigating the sales software market Figuring out whether your organization needs sales force automation, sales enablement or sales forecasting tools can be challenging, and that's before factoring in AI. (SearchCRM.com) About This E-Newsletter This e-newsletter is published by the TechTarget network. To unsubscribe from Business Applications Digest, click here. Please note, this will not affect any other subscriptions you have signed up for. TechTarget Enterprise Applications Media Group, 275 Grove Street, Newton, MA 02466. Contact: webmaster@techtarget.com Copyright 2018 TechTarget. All rights reserved.