Word of the Day: crisis communication

Word of the Day: Daily updates on the latest technology terms

Word of the Day Daily updates on the latest technology terms | March 23, 2020 crisis communication Crisis communication is a strategic approach to corresponding with people and organizations during a disruptive event.   When a crisis occurs, proactive, quick and detailed communication is critical. Every business should have a crisis communication plan that documents the protocol for distributing information during a time of intense difficulty or danger. Because a business' reputation is at stake when it faces a crisis, it's important to impart information to the public to ease concerns and counter false information. The five phases of a crisis According to the U.S. Centers for Disease Control and Prevention, a typical crisis includes five phases: pre-crisis, initial, maintenance, resolution and evaluation. An organization must communicate during each of those phases and evolve its communication along the way. The pre-crisis phase involves planning and education. The organization should create a crisis response team, monitor emerging risks, anticipate possible crises, educate interested parties about possible risks and suggest actions in the event of a crisis. The crisis team should reach out to necessary authorities and groups for information and identify optimal methods for communicating with stakeholders, including phone chains. Continue reading... Today's Takeaway "Every organization should have an IT crisis management playbook that outlines its contingency plans, equipment and processes to handle issues. Some solutions will work, and some won't. But the lessons learned from the crisis are key." - Brian Kirsch Related Terms You Should Know pandemic plan business continuity plan black swan event emergency communication plan call tree crisis management off hours communication Buzzword Alert remote employees A successful unified communications strategy caters to remote employees, takes advantage of mobile-first applications and incorporates video communications.   collaboration software Refresh your knowledge of which team collaboration components are essential to team workflows and what IT leaders should keep top of mind to prevent potential problems.   UC platform How can unified communications tools benefit your business? Explore these four use cases of unified communications to make the right purchase decision for your needs. Writing for Business A ________ is the basic unit of programmable color on a computer display. a. pixel b. bitmap Answer Stay in Touch Thank you for reading! For feedback about any of our definitions or to suggest a new definition (or learning resource) please contact us at: editor@whatIs.com FOLLOW US About This E-Newsletter The Word of the Day is published by TechTarget, Inc., 275 Grove Street, Newton, Massachusetts, 02466 US. Click to: Unsubscribe. You are receiving this email because you are a member of TechTarget. When you access content from this email, your information may be shared with the sponsors or future sponsors of that content and with our Partners, see up-to-date Partners List, as described in our Privacy Policy. For additional information, please contact: webmaster@techtarget.com. © 2020 TechTarget, Inc. all rights reserved. Designated trademarks, brands, logos, and service marks are the property of their respective owners. Privacy Policy | Partners List