| Customer Data Strategies for Dummies | |
| Today’s most successful companies are those that are capable of delivering a great customer experience – and the best experiences are built on customer data. But you must be able to tap into (and trust) this data in order to achieve the results you need. In this online edition of the popular For Dummies series of reference books, learn about the customer data strategies you can use to deliver the kinds of experiences that your customers crave. Read on to discover how to:
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