Adobe's Commerce Cloud debuts; Oracle beefs up CX

Salesforce CRM Digest A roundup of business applications content from TechTarget's network | Oct. 31, 2018 FEATURED STORY Adobe-Magento Commerce Cloud brings e-commerce muscle By Jesse Scardina, News Writer After acquiring Magento for $1.7 billion earlier this year, Adobe has integrated its commerce product into Adobe Experience Cloud for both enterprises and SMBs. (SearchCRM.com) Advertisement NEWS   Oracle moves to consolidate customer data with CX tool Going after Salesforce, Oracle unveils Subscription Management to help users manage the growing number of consumer-facing subscription products. (SearchCRM.com)   FinancialForce brings Einstein Analytics to the back office FinancialForce adds an analytics layer to its Professional Services Automation product to help users find better insights in their back-office applications. (SearchSalesforce.com) EXPERT ADVICE   What's it worth to you? Dynamic pricing in CRM figures it out Born out of the '80s era airline deregulation, dynamic pricing finds new life and popularity when mixed with AI. In this Pipeline podcast, we talk with Ulrich von Beck of Pros. (SearchCRM.com)   Tips to build a successful digital customer service strategy CRM pros from Wendy's, Chamberlain Group and DoorDash offer tips for integrating Salesforce AI and social media channels to create a successful digital CX strategy. (SearchSalesforce.com) About This E-Newsletter This e-newsletter is published by the TechTarget network. To unsubscribe from Business Applications Digest, click here. Please note, this will not affect any other subscriptions you have signed up for. TechTarget Enterprise Applications Media Group, 275 Grove Street, Newton, MA 02466. Contact: webmaster@techtarget.com Copyright 2018 TechTarget. All rights reserved.