Balancing AI and CRM key to unlocking success, SAP C/4HANA sparks interest, SuccessFactors employee experience unveiled, and more

Business Applications Digest A roundup of business applications content from TechTarget | June 12, 2018 FEATURED STORY The art and science of using AI for CRM By TechTarget contributors Using AI for CRM requires balancing all the artificial intelligence weapons to execute on a killer customer strategy -- while also providing an appealing human touch. We share ways to do just that. (SearchDataManagement.com) Advertisement NEWS   C/4HANA suite gets qualified thumbs up at SAP Sapphire Now SAP debuts its Salesforce challenger, C/4HANA, at Sapphire Now 2018. But users probably won't implement it soon, and questions remain about SAP's ability to redefine the CRM market. (SearchSAP.com)   SuccessFactors' employee experience strategy unveiled SAP's Brigette McInnis-Day says melding HR tech, business processes and senior leadership training are all necessary for a total workforce experience that helps employees feel heard. (SearchHRSoftware.com)   Tech can spot diversity issues, but actions count The #MeToo movement spurred HR to tackle harassment and boost diversity. Conference speakers said software that calls attention to problems only goes so far. (SearchHRSoftware.com)   Oracle claims it can cut ERP system migration costs by 30% A migration can cost millions, but Oracle believes its new automation and integration tools can significantly reduce the cost of ERP system migrations to the cloud. (SearchERP.com) EXPERT ADVICE   Low-code development for the supply chain The low-code/no-code movement is exploding as it puts app development into the hands of business users. One possibly overlooked area for this technology is the supply chain. (SearchERP.com )   AIOps platform ties Las Vegas IT data to Oracle ERP apps Mapping IoT activity and other IT data to Oracle ERP is the task Las Vegas set for FixStream's AIOps platform in an effort to quickly find the source of IT problems. (SearchOracle.com) About This E-Newsletter This e-newsletter is published by the TechTarget network. To unsubscribe from Business Applications Digest, click here. Please note, this will not affect any other subscriptions you have signed up for. TechTarget Enterprise Applications Media Group, 275 Grove Street, Newton, MA 02466. Contact: webmaster@techtarget.com Copyright 2018 TechTarget. All rights reserved.