Definition: technology buying team

Latest Technology News and Expert Advice A roundup of news and tips on the topics you're interested in | March 24, 2017 ISSUE HIGHLIGHTS Definition: technology buying team Choosing tools for your sales strategy plan can be challenging Horizontal CRM vs. vertical CRM: What do you really need? What can social CRM software help your business accomplish? When choosing marketing tools, focus on process, not technology NEWS When choosing marketing tools, focus on process, not technology Neura CMO Kris Bondi answers questions about the evolving role of a CMO and the modern challenges of the position.   EXPERT ADVICE Definition: technology buying team Driven by demand for ease of use and shorter buying cycles, the technology buying team is a committee created for whose members are responsible for making software and hardware buying decisions.   Choosing tools for your sales strategy plan can be challenging Don't let your sales reps be victims of 'paralysis of analysis' -- know what to look for when shopping for sales tools and applications.   Horizontal CRM vs. vertical CRM: What do you really need? Cloud-based computing is making it easier to customize CRM applications for vertical industries -- but would a horizontal CRM app work just as well for you?   What can social CRM software help your business accomplish? Fully understanding what social CRM software helps you accomplish is key to choosing the best platform for you. Learn what key functions you should look for in a social CRM tool.   About This E-Newsletter This email is published by the TechTarget Security Media Group. Copyright 2017 TechTarget, Inc. All rights reserved. Designated trademarks and brands are the property of their respective owners. To unsubscribe from all Security Media Group emails, Go to unsubscribe. TechTarget Security Media Group, 275 Grove Street, Newton, MA 02466 Contact: webmaster@techtarget.com When you access content from this email, your information may be shared with the sponsors of that content as described in our Privacy Policy. About TechTarget: TechTarget publishes media for IT pros with more than 100 focused websites providing quick access to a deep store of news, advice and analysis about the technologies, products and processes crucial to your job.